Trust that Clarity will Come for Your Business

Things happen in business when they’re supposed to — business plans come in their own time.

For months I’ve been jotting notes of ideas, the business plan and strategy ever expanding. Becoming more and more complex. Then suddenly, I realized with clarity the simplicity hidden within. Suddenly, the expansion, contracted into a simplified strategy.

We’ve entered a stage in the season where it is dangerous to stand under our walnut tree. The thump, thump, thump of walnuts dropping with such force that it sounds like bricks falling from the sky.

My office sits under the walnut tree which makes for startling moments throughout the day. But, what strikes me is that the walnuts seem to fall in their own time.

I’d read that I’d need to get a pole and shake them from the tree in order to harvest, but by golly, that has not been the case. They are raining from the tree at a pace so fast that the squirrels can’t keep up.

This similarity to business strikes me with such force that I think the analogy is quite serendipitous.

Things happen in business when they’re supposed to. Just as the walnuts are falling in their own time, dropping to the ground when they’re ready, business plans come in their own time too.

At the onset of the year I knew Sage would want my attention separate from Co-Packing with Ashley, but I wasn’t quite sure the timing. I loosely held space for Sage, which is focused on calm, intentional business (like this newsletter here). And I’ve trusted that the insight into how to nurture this business would come in the right time.

I spent several months in a pause. Knowing that that was what was needed of me.

I’ve recently heard this from several friends in business that we’ve reached a point as an entrepreneur where we’re tired of evolving, frustrated by the need to summon the wherewithal to reach the next level of business. Feeling that the risk to change directions is somehow heavier now.

For me, the direction I needed to go was unclear so I paused, feeling like an awkward teenager unsure of who I was becoming. I knew that my next step hadn’t revealed itself yet.

And then it did.

In the dark of an early morning I found myself at my desk. Pouring words onto a page by candlelight. Insight so clear it insisted on being acted upon.

For months I’ve been jotting notes of ideas, the business plan and strategy ever expanding. Becoming more and more complex. Then suddenly, I realized with clarity the simplicity hidden within. Suddenly, the expansion, contracted into a simplified strategy.

Business works like that a lot of times, we have to expand in order to contract. We have to go through an uncomfortable phase of “too much” before we can see what we actually need in our business.

It’s quite uncanny how insights drop in at just the right time. Sometimes business plans become convoluted and foggy just before we get the clarity we need. In these moments I find myself groping for trust that things happen in the right time.

And then, as if a magic wand was waved, insight comes. The muddied waters become clear.

Perhaps, if you’re in a moment of murkiness or overwhelm, the best medicine is to trust that answers, paths, and insights will reveal themselves at the right time.

Do business plans feel like they’re expanding or constricting for you right now? Is there anything you need to trust will come in the right time?

Trust that the clarity will come.